Friday, 22 April 2016

Cartographic Cost of Open

The recent retirement of Kobe Bryant of the LA Lakers had the LA Times reveal a beautiful map of every shot he ever took - all 30,699 of them. It's a lovely piece of large scale mapping that sits at the intersecton of data art and information graphics. You really should see the live interactive map here because the screengrab below doesn't do it justice. That said, I'm sure you'll already have seen it. The LA Times also gave us a great 'how did we do it'.



My good friend Mike Gould this morning posted this:
My thoughts on this congealed over breakfast, spurred on by a twitter conversation I followed in the wake of the LA Times map on Bryant's shots. Mike's right in many respects - he's alluding to the idea that it's getting a little tedious seeing so many so-called re-inventions of maps.

You see, this sort of shot chart/map has been done before, most notably by Kirk Goldsberry who also mapped Bryant's shots back in 2013.



Plotting data points on a map is not a new phenomena that began with Kobe Bryant shot data but a few people pointed out the similarity between the LA Times version and Goldsberry's. There's no getting away from the fact they do look similar but - same dataset (although LA Times is more up-to-date), same court structure (hard to get away from though LA Times flipped the court) and same colours...well, any self respecting map-maker would inevitably use the Lakers' purple and gold colour scheme in their overall design.

So what? To my mind there's no copyright or Intellectual Property Right on a mapping technique. Yes, there's a lot of copyright associated with cartographic brands - because the style of a map or a map series often goes hand-in-hand with a long-term objective for brand recognition. Think of any major mapping agency such as SwissTopo, National Geographic, Ordnance Survey. Think London Underground. Think New York Times graphics. They are all very protective of their brand which is really just a function of the very particular style they have designed and honed over many years. Yet many other people use the same mapping data and make maps of the same places that all these mapping organisations do. That's what's happened in this era of open data. Mapping data has become democratised, often emancipated and made available to everyone, not just the big cartographic and media guns. Further, data feeds and all sorts of interesting datasets (like basketball shots by individual) are made available for free or at low cost. It brings tremendous access to the data and inevitably, a clamor to map it. It's therefore inevitable that similar designs will emerge.

But c'mon - the fact that one person makes a map of the data and then someone else does really shouldn't get people so upset because you can't have it both ways. All this free and open data does not come with a disclaimer that:

1. If you are the first to make a map with it you win and no-one else can
2. If you settle on a design that riffs off others then sure, give them a nod, but it's not obligatory


Importantly, you should probably be aware that you probably weren't the first anyway. The same thing has happened with the NYC taxi cab data. There are plenty of people doing very similar things. That's the cartographic price of open. We're getting a lot of maps shouting and competing for attention, all clamoring to be seen as original, distinct and the best.

This presents real tensions. I often get asked if you can create a particular map using Esri software and the answer is almost always yes BUT...and it's a big but...if another mapping company has an example of that type or style already (or someone who is a proponent of an alternative mapping platform has made one) then if I go and make one that looks similar guess who gets slated? For instance - making stacked chips on a map is neither new or difficult. Erwin Raisz was doing it by hand in the mid 1900s for example. I had a good friend make one in our University project atlass in 1991. If I go and make one now I don't get accused of copying Raisz...I get accused of copying a more recent viral version. This mindset of attributing originality and intellectual property to only recent versions of techniques is baffling and damaging. The fact you can use any number of different pieces of software to deploy a particular mapping technique is a good thing but please don't see that technique as belonging to one person or organisation over another.

I've had similar experiences in the past and, again, recently. I'd been playing with the Mars MOLA elevation data as a bit of a side project and then Chris Wesson drops his very elegant map - in the style of an Ordnance Survey map sheet. Now, Chris works at Ordnance Survey so he's entitled to use that design and it's an interesting take on how to process the data. Then Eleanor Lutz published a lovely hand-drawn map of part of Mars herself. And what of my map of Mars? - well, was I relegated to the third person to get their Mars map out? It depends when your starting point is.

Maps of Mars have been made ever since Giovanni Schiaparelli had a go in 1880. USGS has been publishing topographic maps of Mars for decades. Do a quick Google search for maps of Mars and you'll see that neither Chris, Eleanor or myself were the first though, to be fair, none of us has claimed to be. We just used the same data, did something different and hey presto - three more maps of Mars.



The crux is that if the data exists, people will map it. We really should stop being so precious about one map over another because if truth be told, pretty much nothing is actually that original any more. It's true that some maps bubble up and become internet stars and they are often seen as the version that people see as definitive. But it doesn't and shouldn't stop people from using the same data and even using some of the same ideas. Let me be clear - blatant rip-offs do exist and should be pointed out as such but there's often a fine line as I personally feel the LA Times map illustrates. Organisations and individuals have also developed very specific styles and these too should be seen as something worth protecting. But why would LA Times use triangles for the symbols and colour them in red? Makes no sense. It'd make a crap map. As long as they use circles and purple they run the risk of getting accused of some level of plagiarism.

Cartographic techniques are not copyrighted. I never see anyone reference Baron Pierre Charles Dupin in the footnotes of their choropleth maps, or countless weather map organisations as inspiration for the hideous rainbow colour palettes that seem to have become de facto in mapping weather. So - the LA Times need not reference Goldsberry's work or, indeed, John Snow as an early example of mapping discrete events in space using single symbols to see a pattern emerge (and that's not including the use of dots in demographic mapping going back to the early 1800s).

My point...open data has brought a wealth of new maps to the canon. They build off the legacy of many that have gone before but hardly any are truly unique. If we are happy to support the notion that we want open data and open access to data we have to also be happy with the notion that cartographic techniques and their use are also open...open to use and (as we often see), open to abuse.

Now go and search Google for Kobe Bryant shot charts...you'll see plenty more and also a load of hex-binned versions and so-called heat maps to boot. That's another story.

Finally - just a heads up...If I can find time, I'm going to try and make a map of some aspect of England's 1966 World Cup win as it's the 50th anniversary in July this year. I'm quite sure no-one else knows of this and no-one will either be thinking of making a map or of using the same data.

1 comment:

  1. Data is going to be difficult with the 1966 one. A Leicester City one could be a decent comparison?

    ReplyDelete